Here comes the sun, spreading its beautiful yellow rays and pouring life everywhere. This bright object in the sky is rarely looked upon for its infinite power- Solar energy.
It is the most precious gold ever found on earth. The recent innovations and rapid deployment of large-scale solar projects have led to better quality and a much lower cost of solar power.
The solar radiation passing through SPV cells gets converted into DC electricity directly. Solar panels absorb energy from the sun to meet the power requirements for industrial, commercial as well as residential use.
"Solar as an energy source is free and since prehistorical times have been used for various applications. Today, power generation is amongst the biggest applications of solar.
Despite the tremendous potential and falling costs, it has not yet percolated down to homes, offices, industries, and institutions and remains mostly confined to the large-scale solar parks tendered out by the government.
Individual residents are still at the stage of realizing the full potential, both financially and technically, of the phenomenon to produce and consume their power.
However, as we lead this movement of bringing about the mindset change, we are very positive that this shift is around the corner, and very soon solar will be looked upon as a consumer lead product rather than an initiative pushed by the Government" Mr. Gagan Vermani discussed during a one-on-one with SCM on making solar power a product for the ultimate energy user irrespective of his/her belongingness to the industrial, commercial or residential arena.
MYSUN was venturing into a new segment under the domain of solar energy with an entirely different business approach. Where the established firms mastered their experience and expertise in carrying solar energy to the remotely located large solar parks only.
MYSUN was incorporated with a vision of channelling solar energy towards the rooftop of every home, every building, every village, and every city in the country.
An alumnus of the National Institute of Technology, Kurukshetra, Mr. Vermani has been a renowned jewel for many reputed companies with over two decades of experience in areas including Solar energy domain, operations, supply chain, cost management, business development, capital markets, automotive, and M&A.
MYSUN's innovative business model has been building on:
A strong suit of online solar platform
Vigorous engineering and technology infrastructure
Expert team of 'human sunrays' delivering end-to-end solutions and awareness for every solar need.
The company provides an unbiased and personalized two-way communication solution for clarifying doubts, to assisting potential customers to buy and set up the system.
MYSUN's convenient and transparent way to find, evaluate and select service providers and/or financing options adds more stars to its galaxy.
MYSUN ensures a high-quality experience, including advanced site assessment services and competitive quotes from its list of pre-screened solar solution providers.
The panel of technical enthusiasts ensures that the products installed are highly reliable. Mr. Vermani noticed the lack of awareness and misunderstanding of solar power as an industrial product were real limitations.
Challenging the conventional business methods and advocating for increased utilization of solar energy, Mr. Vermani embarked on a digital platform to broaden its accessibility, dedicating extensive effort and hard work to this endeavour.
MYSUN faced a significant challenge in transitioning the adoption of solar energy products from industrial projects and large-scale applications to individual consumers. Convincing consumers to embrace solar energy and raising awareness about its benefits became a paramount task.
The idea of MYSUN's going online was gold as it went perfectly with the goals of the company to be aware, acknowledge, and change the trend of taking solar as an industrial product.
MYSUN's buckling down has paid back in the best way. Approximately 70000 rooftop solar system users have joined MYSUN's family and henceforth increased the circumference of Mr. Vermani's smile.
It all starts from the basic step- educating the people about the wonderful benefits of a one-time investment in solar energy with its reduced costs and other factors, including:
Reduced Energy Bills
Safe Investment, High returns
Negligible Maintenance
Environment Friendly
Easy to use
MYSUN has also taken the initiative #CaptureMySun to aware young minds about solar power and its benefits through social media platforms like Instagram as a concern to spread awareness about the green alternatives in the energy space.
Promoting this change, MYSUN took upon itself the responsibility of spreading awareness of going solar. #CaptureMySun challenges the photographer within an individual to shoot the sun in the most glorious tone.
The campaign received a zestful nationwide response, reaching more than 1lakh people and touching more than 5 million people across India. MYSUN will be covering almost 20 cities in the next 6 months by associating with individuals, RWAs, schools, and esteemed organizations and expects to touch a few more lakh people in every city.
MYSUN boasts an expert team of advanced algorithm enthusiasts who assist buyers in determining the precise size of the rooftop solar system they need.
This personalized approach considers factors such as the customer's current energy consumption and billing, varying tariff rates in different states, and quality standards compliance. The result is a comprehensive assessment that outlines the one-time investment required for the next 25 years.
The MYSUN Calculator present on the company's online platform is an advanced tool developed by the solar experts at MYSUN to help a customer quickly determine the potential savings that he can make while going solar. Using this solar calculator is a piece of cake.
To calculate your solarization potential, all you need to provide are three fundamental details: your location, monthly electricity bill, and electricity consumer category. In a matter of seconds, the calculator generates an impartial assessment of your solar potential, presented neatly in a PDF report that can also be easily shared with your friends.
Within a short period of 7 months, MYSUN has emerged as the largest online solar system provider in the company, thereby attracting an investment of $2.5 million in order to push rooftop solar systems to reach PAN India.
Mr. Gagan Vermani ended the interview by sharing MYSUN's plans, "In 2014, India's Prime Minister Narendra Modi announced a goal to increase solar power capacity to 175 gigawatts (GW), including 40 GW from rooftop solar systems by 2022.
Presently, India has achieved 1 GW rooftop solar, and MYSUN aims to contribute towards the rapid deployment of the balance 39GW with its innovative approach and business model."
